The Shopping Experience has Changed

With online shopping growing exponentially, the brick-and-mortar stores will need to become more creative to keep foot traffic. The infrastructure design becomes part of the shopping experience in more subtle ways. The proximity from your vehicle to the store plays a role on your traffic in the store.
If it isn’t easily accessible, consumers will more likely order it online to avoid the inconvenience. However, if the consumer is greeted with a positive experience, it will likely outweigh the inconvenience of parking further away.
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ABOUT THE AUTHOR

Katie Thompson

Katie Thompson

Katie Thompson is the Business Development Officer for Bolson Engineering and Environmental Services. Katie has worked in the Oil and Gas industry for over 12 years with all levels of management and employees prior to working at Bolson. She oversees the marketing and business development of Bolson Engineering and Environmental Services. Katie holds a B.A. degree in Sociology and Psychology from the University of Alberta and her HR Certification and has her C.P.H.R. designation.

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